CO-FOUNDER
CO-FOUNDER
The reason we founded Bunes & Ferenczi is to help fast moving B2B Tech and SaaS companies to grow with confidence when selling complex solutions to enterprises. And to encourage large enterprises to gain new business with a start up mindset. A mix of customer insight and hard data lets us identify the right customers and potential markets for our clients. So that they can swap uncertainty, doubt and overshot budgets with a clear market direction.​
Building a start up is hard. The growth pressure is huge. You need to get new customers now and prepare for where the market will be tomorrow. So you can validate your market assumptions. You can get clarity with:
that delivers a sales narrative and a list of accounts to field test
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that identifies the precise list of right fit customers and identified triggers for when to market and sell​
Through co-creation and coaching to get the right strategy​
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to operationalize processes and skills across teams​
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Deliver your Go-to-Market expansion with confidence . You need a proven approach. So that you can create an aligned plan and gain clarity and focus on your new market’s potential. Lower your risk with:
and Go-to-Market strategy co-creation for your expansion.
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for the expansion territory and objectives that delivers a sales narrative for the new territory and prioritized accounts to field test
prioritized addressable market that identifies the precise list of right fit customers and triggers for when to market and sell
including coaching that helps your teams to focus on when the customer is likely to engage
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to operationalize processes and skills across teams and de-risk expansion.
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Take the best of the agile start up world into your organization. Create a streamlined net new business plan and turn your internal wisdom into a single purpose acquisition plan. Remove complexity with:
that provides clarity of your untapped potential and a sales narrative matching the new profile. You will have a list of accounts to start field testing.
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that leverages structured and unstructured data using advanced modelling to quantify your net new business potential. You will have a precise list of right fit customers. And clarity of trigger events when best to engage
for net new customer acquisition to ensure your teams to focus on the same set of accounts driven by shared priorities and measurement
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with specialist coaching to enable your teams to make use data, insights and analytics in an efficient way for net new customer acquisition
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"Once our customers have a clearly defined account list that they can align across Sales and Marketing, they can't believe how much easier it is to predict growth and to make sure that their budgets go into the right activities. We use the data to show you where there is active demand for your services and where you need to stimulate new demand. Then you know that you're fishing in the right pond at the right time."
